If you are running a restaurant business, would you invest in the mobile application that can be downloaded in your customers’ mobile device? Mobile technology has spread rapidly around the globe. People who own mobile phones are more likely to own smartphones in particular. The ownership is very common in all ages. And this pocket-sized smartphone has become a common personal thing that has ample power to serve any functions based on your needs. It acts as a wallet, navigation controller, traffic reporter, communication tool, camera, reminders, calculator, etc.

So, as an entrepreneur, would you consider investing a mobile application for your business that can benefits you in several ways? Let’s find out how to use technology to your advantage.

Customers pay for your point of sales hardware

Publish your mobile application to Appstore for downloading can create a platform for your customers to perform online ordering, online reservation, and online payment. It improves productivity dramatically without the need for increasing manpower. Imagine your customers being able to place their orders without the presence of a waiter. At the end of the meal, customers can do the payment and get the e-receipt at their device.

Manage your waiting list via app

You can offer a pre-order feature to your customers. Build a pre-order plan and time based on the seating capacity of your restaurant. You can display available slots that your restaurant can handle based on the availability of the tables on the mobile application. So, customers do not line up and they can pre-order before entering your restaurant. This can improve your table turnover rate, but not making your customers feel rushed or unappreciated.

Usher your customers via app

After your customers place their order and selecting their time to dine in, you can provide them a table number and your restaurant table layout. So they can go directly to the table without the assistance of the waiter.

Notify kitchen when your customers arrive

You can prompt your customers to scan on a code when they step into your restaurant. Upon scanning the code, it will send a notification to acknowledge your kitchen, so they can start preparing food.

E-wallet

Payment is oftentimes a lengthy task. Servers have to collect cards, run them back to counter, print receipts, and deliver to customers back to the table. To help expedite this process, consider an upgraded mobile application. If you encourage customers to pay via e-wallet, servers can complete the payment process right at the table in front of the customers. If your customers prefer a paper receipt, you can always opt for a portable Bluetooth printer. Besides, it also promotes a cashless and contactless environment that is very essential during this Covid-19 pandemic.

Push notification to customers on new menu and promotions

Unlike SMS, push notification is free. In the era of mobile computing, do you notice the magic of push notification? Of course push notifications require care and thought, so people’s attention cannot be taken for granted. But there are chances to inspire customers to take a call to action. Push notification is a powerful channel to market your newly launched menu and promotions to attract

Membership via app

Membership via the app is certainly better than giving a small paper card and have stamping on it. As a consumer, I do not like to bring the little card around. Without the membership loyalty card, I am always given a new card and start the stamps collection all over again! So, loyalty in the mobile app is surely the best solution of all.